Avatar showcases the best in cinematic technology. The plot, setting, characters and the sheer scale of the movie engulfs viewers who get swept up in the futuristic world of the Na'vi. Avatar is more than a movie, it's a viewing experience. And the best way to way to view Avatar is in Blu-ray, because Avatar leverages the unparalleled interactive technology of Blu-ray discs, amplifying the sensory and cinematic experience through high definition video and high resolution audio. Avatar on DVD is amazing – Avatar on Blu-ray is exceptional, delivering a superior viewing and listening experience.
- The Avatar story. Paraplegic Jake Sully takes his brother's place in a mission in the distant, futuristic world of Pandora, home to the Na'vi population. Using an avatar identity he is sent to infiltrate the native Na'vi tribe to gather intel. Jake begins to bond with the tribe, and falls in love with Neytiri. Jake then rebels against the corporation behind his mission that is planning to ruthlessly exterminate the Na'vi's natural surrounds and mine its precious materials. An epic, action packed and heroic battle ensues.
- What are the benefits of watching Avatar in Blu-ray? Work for Avatar began in 1994. Although the story line was finished after the filming of Titanic, director James Cameron was not satisfied that the technology existed at the time to sufficiently bring his science fiction epic to life. The visual effects and cinematography are the crux of the film. Because Blu-ray discs offer the best viewing and listening experience, the Blu-ray version of Avatar makes sure you get the ultimate sensory experience.
- Extra features of Avatar in Blu-ray. The Blu-ray version of Avatar comes with a number of additional extra features and bonus material for even more compelling viewing. Watch the ‘master class' on the production of the film, and experience the full film in three stages of production – "Performance Capture", "Template" and "Final". There are also interviews with James Cameron and the crew that give viewers a complete insight into the making of Avatar.
If you want a superior viewing experience, then make sure you buy Blu-ray. Avatar is the perfect film for maximising the superior Blu-ray technology. If you have a DVD gift card or other video voucher then use it to purchase Blu-ray instead and experience all that this new technology has to offer.
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